Founder & CEO
James Susaimuthu
PhD Plant Sciences
⚘ Meet James, the visionary leader and driving force behind HortBio Technologies. With over 15 years of experience in plant sciences, James is passionate about creating sustainable and innovative solutions for the horticulture industry. He founded HortBio Technologies with a clear mission: to empower growers with high-quality, eco-friendly products that enhance plant health, yield, and quality.
⚘ James’s expertise extends beyond HortBio Technologies. He also leads HortGrow Solutions and HortKing Gardening, sister companies dedicated to advancing sustainable agriculture and urban gardening. This diverse experience gives him a unique perspective on the needs of growers across different scales and environments.
⚘ At HortBio Technologies, James leverages his deep knowledge of plant sciences and horticulture to develop smart and eco-friendly growing media substrates and organic nutrients. He’s committed to using renewable and biodegradable materials, ensuring that HortBio’s products are not only effective but also environmentally responsible.
⚘ Driven by a desire to make a positive impact on the world, James inspires the HortBio team to continuously innovate and deliver exceptional products that help growers thrive while minimizing their environmental footprint.
Management Team
Managing Director and CFO
Lawrence
⚘ Meet Lawrence, our Managing Director and CFO, who brings a unique blend of technology, finance, and agricultural expertise to HortBio. His journey began in banking where he honed his skills in understanding customer needs and tailoring financial solutions.Read More
⚘ This foundation led him to entrepreneurship, successfully managing his own direct selling business and collaborating with multiple banks. Lawrence’s passion for sustainability stems from over a decade of experience operating his own farm, where he gained firsthand knowledge of intensive cultivation practices. ⚘ Driven by a desire to create impactful solutions, Lawrence co-founded HortBio with his brother. He leads our strategic planning, analyzes global markets, and oversees all financial operations. His commitment to sustainable agriculture is evident in our innovative product line, which includes organic coir substrates, fertilizers, living soils, microbial solutions, and tissue-cultured plants. Lawrence’s leadership and vision guide HortBio in promoting environmentally sound farming practices and contributing to a healthier planet.
Business Development Manager
Arockia Anantharaj
⚘ Arockia Anantharaj is a key driver of HortBio’s business development efforts. With a background in sales and an MCA degree, Anand brings valuable skills to our team. He started his career in banking, where he excelled at understanding customer needs Read More
⚘ Since joining HortBio in 2020, Anand has taken on a diverse set of responsibilities. He manages our manpower supply, ensuring we have the right people to drive our operations forward. He also handles the daily procurement of coir products from various locations and sources essential machinery and materials. ⚘ Anand’s ability to connect with people and his dedication to efficient operations have been instrumental in building a reliable supply chain for HortBio. His commitment to both clients and company development makes him a vital part of our continued growth.
Business Development Manager
Benitto Prabu
⚘ Benitto Prabu brings over a decade of experience in banking and sales to his role as Business Development Manager at HortBio. His strong background in understanding customer needs and delivering tailored solutions makes him a valuable Read More
⚘ Inspired by the potential of environmentally friendly solutions, Benitto now focuses on developing and promoting our sustainable product line. This includes coir-based materials, organic living soil, fertilizers, microbial solutions, and tissue culture products. ⚘ He is dedicated to identifying market opportunities, supporting company growth, and ensuring customer satisfaction. Benitto’s commitment to aligning customer needs with HortBio’s vision for a greener future makes him a key contributor to our success.
Research & Development Team
R&D and Quality Manager
Elavarasan
⚘ HortBio is fortunate to have Elavarasan leading our Research & Development and Quality Management efforts. Elavarasan’s diverse background, spanning economics, steel construction, and leather export, brings a unique perspective to our team. Read More
Since joining HortBio in 2000, Elavarasan has immersed himself in the world of agricultural innovation. He’s passionate about research and has become an expert in production management, plan development, product design, and quality control.
Elavarasan’s customer-centric approach ensures that we develop high-quality products that meet the evolving needs of the industry. He is a driving force behind optimizing our processes, fostering a culture of innovation, and ensuring that HortBio remains at the forefront of sustainable agricultural solutions.
Microbial Production Manager
Arish Prasath
⚘ HortBio is thrilled to have Arish Prasath managing our microbial production. Arish brings 3.5 years of hands-on experience in bio-product formulation and a keen eye for detail to our team. He’s already spearheaded the development of four new super products, Read More
⚘ Beyond production, Arish plays a crucial role in product labeling and registration, ensuring compliance with regulations. He’s adept at formulating bio-products in various forms – powders, liquids, granules, and water-soluble solutions – to meet the diverse needs of our agricultural clients. Arish is a true leader, providing invaluable training and support to our production team and ensuring smooth operations through effective procurement. His dedication to quality and innovation makes him a vital asset to HortBio’s continued growth and success.
Micropropagation Production Manager
Arul Prakash
⚘ HortBio is proud to have Arul Prakash leading our Plant Tissue Culture production. With over a decade of experience in biotechnology and molecular biology, Arul brings a wealth of expertise to our team.Read More
His extensive knowledge of advanced laboratory techniques, including RT-PCR, plant genetic engineering, and cDNA library creation, ensures that our tissue culture processes are at the forefront of innovation. Arul is passionate about optimizing our operations and maintaining meticulous records throughout the entire tissue culture process. He also plays a vital role in training new technicians and fostering a safe and efficient lab environment. ⚘ Arul’s dedication to quality and his commitment to staying ahead of the curve in the field of plant tissue culture make him an invaluable asset to HortBio and a key contributor to our continued success.
Sales & Marketing Team
Sales Lead
Mohanraj Rajapandi
⚘ HortBio is thrilled to have Mohanraj as a Sales Lead. With over 10 years of experience, Mohanraj brings a results-driven approach to sales and business development. Read More
⚘ Mohanraj’s self-motivation and entrepreneurial spirit drive him to go the extra mile, taking on new projects and embracing calculated risks to achieve success. His extensive market exposure across various regions in India, including Tamil Nadu, Kerala, Karnataka, Mumbai, Pune, and Delhi, has equipped him with valuable insights and experience in managing diverse clients, from large-value customers to SMEs. At HortBio, Mohanraj is dedicated to aligning our sales strategies with the company’s vision and mission, contributing to our collective goals and driving success.
Business Development Manager
Kishan Kaujalgi
⚘ HortBio is pleased to have Kishan Kaujalgi on our team as Business Development Manager. Kishan is a seasoned agricultural and horticultural professional with over 9 years of experience Read More
⚘ His expertise in product development, sales, and marketing, coupled with his proven track record in business development, makes him a valuable addition to HortBio. Kishan’s previous experience working with other reputed organizations in microbial products has provided him with a deep understanding of the bio-agriculture landscape. ⚘ Known for his detail-oriented approach, strong organizational skills, and collaborative spirit, Kishan focuses on driving business growth through strategic initiatives and fostering long-lasting customer relationships. He is committed to HortBio’s mission of providing smart, sustainable, and eco-friendly solutions to the farming community. We are confident that Kishan’s contributions will help us further advance our goals and solidify our position as a leader in the agricultural industry.
Support Team
Account Manager
Rama Devi
⚘ HortBio is proud to have Arul Prakash leading our Plant Tissue Culture production. With over a decade of experience in biotechnology and molecular biology, Arul brings a wealth of expertise to our team.Read More
His extensive knowledge of advanced laboratory techniques, including RT-PCR, plant genetic engineering, and cDNA library creation, ensures that our tissue culture processes are at the forefront of innovation. Arul is passionate about optimizing our operations and maintaining meticulous records throughout the entire tissue culture process. He also plays a vital role in training new technicians and fostering a safe and efficient lab environment. ⚘ Arul’s dedication to quality and his commitment to staying ahead of the curve in the field of plant tissue culture make him an invaluable asset to HortBio and a key contributor to our continued success.
Infrastructure Manager
Venkat
⚘ HortBio is fortunate to have Elavarasan leading our Research & Development and Quality Management efforts. Elavarasan’s diverse background, spanning economics, steel construction, and leather export, brings a unique perspective to our team. Read More
Since joining HortBio in 2000, Elavarasan has immersed himself in the world of agricultural innovation. He’s passionate about research and has become an expert in production management, plan development, product design, and quality control.
Elavarasan’s customer-centric approach ensures that we develop high-quality products that meet the evolving needs of the industry. He is a driving force behind optimizing our processes, fostering a culture of innovation, and ensuring that HortBio remains at the forefront of sustainable agricultural solutions.
Production Manager
Sangeetha
⚘ HortBio is thrilled to have Arish Prasath managing our microbial production. Arish brings 3.5 years of hands-on experience in bio-product formulation and a keen eye for detail to our team. He’s already spearheaded the development of four new super products, Read More
⚘ Beyond production, Arish plays a crucial role in product labeling and registration, ensuring compliance with regulations. He’s adept at formulating bio-products in various forms – powders, liquids, granules, and water-soluble solutions – to meet the diverse needs of our agricultural clients. Arish is a true leader, providing invaluable training and support to our production team and ensuring smooth operations through effective procurement. His dedication to quality and innovation makes him a vital asset to HortBio’s continued growth and success.